Wonderland

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Executive Summary

HYBRID HOSPITALITY INVESTMENT ROUND

The Cap Table & Capital Partnership

Wonderland commands a grounded, highly defensible pre-money valuation of $3,000,000, formalized across 1,000,000 Membership Units ($3/unit). The foundational cap table is firmly established: Founder Kylee IsaBell holds the 51% Majority Interest (510,000 Units), with minority partners Jaymen Johnson (250,000 Units / 25%) and Kipper Venckus (240,000 Units / 24%).

We are seeking a $750,000 Phase 1 & 2 CapEx contribution in exchange for exactly 25% equity. To provide ironclad protection for incoming investors, minority partners Jaymen and Kipper are bound by a strict 5-year lock-up agreement: for the first five years, they may only sell off their membership units to external investors if 100% of the proceeds go directly into the Company Treasury to fund capital expenditures and operations. Zero personal liquidity events are permitted.

The Sourcing & Margin Engine

Wonderland operates purely as a high-volume retail and experiential hospitality destination. By strategically sourcing premium wholesale and white-label products from established cultivators and MIPs, we completely eliminate the immense overhead, utility drag, and agricultural risk of operating an in-house cultivation facility. This allows us to focus entirely on our high-margin retail model.

Phases 1 & 2 Use of Funds ($750,000)

Category	Allocation
Phase 2: Private Member Wings & Mad Hatter Dining Buildout	$225,000
Commercial HVAC & Air Scrubbing	$150,000
Working Capital & Opening Inventory	$115,000
Phase 1: GA Lounge & Retail Buildout	$75,000
Security, Vaulting & Surveillance	$75,000
Real Estate Reserve (12 Mos @ $5k/mo)	$60,000
State/Local Licensing & Architecture Plans	$50,000

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Financial Projections

THE REVENUE ENGINE

The Mad Hatter Profit Margin

A single seating in The Mad Hatter Dining Room generates $420 per seat. Overhead is strictly capped at $120 per seat ($50 vendor ops, $20 talent, $20 staffing ratio, and $30 average cannabis/beverage COGS). This leaves a staggering $300 pure net profit per seat. Booking just a handful of these private 2-hour VIP events per month covers the entire base operational overhead of the building, allowing standard GA retail sales to flow directly to EBITDA.

The EBITDA Arbitrage & Valuation

While New Mexico's legalization impacted standard border-town dispensaries, our hybrid hospitality model creates a destination moat that completely circumvents standard retail compression. Wonderland's highly grounded $3M valuation is heavily anchored in our PropCo/OpCo real estate structure. Standard commercial cannabis leases for a 12,000+ sq. ft. building run upwards of $25,000/month. Because AlyCat's Media LLC owns the property and provides Wonderland a locked $5,000/month master lease, we are artificially injecting roughly $240,000 in pure cash directly into our annual net profit, hyper-accelerating investor ROI.

The Baseline Multipliers

• Subscription Base: $100/mo ($1,000/yr) Private Members Only Club Cards generate highly predictable, recurring monthly revenue. Perks include exclusive access to the East Wings and tax-free OTD pricing, which drives massive conversion rates.
• Compliant Take-Home Retail: Patrons who consume on-site can take home unconsumed product in MED-compliant exit bags. This legally maximizes our sales limits without violating consumption-intent regulations.

Returns & Distributions

Capital partners receive 25% of net profits, distributed quarterly. By insulating our margins with the real estate structure and prioritizing high-volume hospitality operations, we anticipate a highly accelerated timeline for a full return of the initial capital ($750,000).

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The Competitive Moat

THE LEGISLATIVE ADVANTAGE

The Clean Indoor Air Act Exemption

Under Colorado HB 19-1230, our Hospitality & Sales license grants Wonderland a rare, explicit legal exemption from the state's indoor smoking ban. By installing the mandated commercial HVAC and air-scrubbing infrastructure, we hold the exclusive right to legally allow indoor cannabis consumption—a massive competitive advantage over standard dispensaries, hotels, and unlicensed private clubs.

Shaping The Local Ordinance

Trinidad is currently a massive, untapped market for RMJ Hospitality and Sales. Rather than waiting for the market to open, our lobbyist and compliance architect, Mark Slaugh, is actively working with the Trinidad City Council and City Attorney to draft and approve the opt-in ordinance.

The Social Equity Monopoly

The proposed legislation limits the market to just three exclusive licenses, reserved strictly for qualified Social Equity applicants. Corporate MSOs and standard dispensaries will be legally barred from entering the space.

Guaranteed First-Mover Status

Because Founder Kylee IsaBell already possesses an official MED Social Equity Finding of Suitability at the state level—and we have already secured the 12,422 sq. ft. commercial real estate required for zoning—Wonderland is perfectly positioned to capture one of the three inaugural licenses the moment the ordinance passes.

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Team & Operations

THE ARCHITECTS OF WONDERLAND

As a trailblazing transgender female entrepreneur based in Colorado, Kylee IsaBell's professional background is defined by shattering regulatory milestones and pioneering experiential business development within a highly regulated market.

• Historic Licensing Milestone: Kylee successfully navigated the notoriously strict framework of the Colorado Marijuana Enforcement Division (MED) to become the first transgender female to secure a Finding of Suitability for a Retail Marijuana Hospitality & Sales establishment.
• Financial & Regulatory Expertise: Operating as a Financial Cannabis Consultant (FCC), she leverages her firsthand experience to assist operators with compliance, business structuring, and the complex financial planning required to navigate state laws and federal banking restrictions.
• Concept Innovation: Through her brand, AlyCat's, she engineered the "Puff & Play" concept—merging standard cannabis retail with immersive themed environments, esports, and digital entertainment platforms.

A historic trailblazer in the American cannabis industry, Jaymen Johnson is the founder of the renowned Speakeasy Vape Lounge in Colorado Springs. Widely recognized for securing the first legal cannabis hospitality license in Colorado (and the nation), Jaymen literally wrote the blueprint for safe, compliant consumption lounges.

• The Hospitality Pioneer: Founded and scaled the Speakeasy Vape Lounge shortly after recreational legalization, proving that a private-membership consumption model could safely and profitably coexist within a strict local municipality.
• Civic Leadership & Politics: An active political force, Jaymen ran as an at-large candidate for the Colorado Springs City Council, fighting to bridge the gap between conservative municipal government and progressive cannabis economics.
• Strategic Capital Partner: Bound by a rigid 5-year treasury lock-up agreement, Jaymen’s 25% equity stake acts as a direct financing vehicle for Wonderland. His operational expertise de-risks the lounge rollout while his equity is restricted entirely to funding company treasury.

As a foundational equity partner, Kipper provides critical strategic and operational backing to the Wonderland vision. Like Jaymen, Kipper is bound by the rigid 5-year treasury lock-up agreement, ensuring that any near-term capital raised against their 24% stake flows directly into the physical buildout and operational reserves of the company, rather than serving as personal liquidity.

A prominent American cannabis industry pioneer and regulatory expert, Mark serves as an elite, external advisory architect of Wonderland's legal foundation. As the founder and CEO of iComply, LLC—established in 2011 and recognized as the oldest cannabis compliance company in the United States—he mitigates operational risk for high-stakes ventures.

• Global Compliance Leader: Mark has successfully validated operational compliance and shaped regulatory standards for over 300 cultivation, manufacturing, and dispensing facilities worldwide.
• Policy Think-Tank: A critical player in passing Colorado's historic Amendment 64 in 2012, he currently serves on the NCIA Policy Council to draft public policy recommendations guiding the state-legal landscape.
• Equity Advocate & Corporate Advisor: As a first-generation Brazilian immigrant, Mark is the Program Administrator for Denver's Cannabis Social Equity Program. His elite advisement work spans from earning the 2022 Governor’s Minority Business Award to guiding global M&A strategies for biotech corporate boards.

Serving as the Executive Director and lead lobbyist for the Southern Colorado Cannabis Council (SOCOCC), Jason brings over a decade of high-level legislative advocacy and deep regional political capital to Wonderland’s strategic rollout.

• Legislative Track Record: A fixture in Colorado cannabis politics, Jason has spearheaded lobbying efforts at the state legislature on behalf of cannabis businesses, industry consultants, and local Southern Colorado governments.
• Regional Advocacy: He leads a vast regional coalition encompassing cannabis patients, recreational consumers, and business owners, giving Wonderland unparalleled connectivity within the local Trinidad and Southern Colorado ecosystem.
• Economic Revitalization: Jason publicly champions the cannabis industry as a vital mechanism for the economic revitalization of small communities, perfectly aligning with Wonderland’s mission to drive regional tourism and local tax revenue.

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Vision & Floorplan

THE 12,422 SQ. FT. HYBRID FACILITY

The Strategic Real Estate Advantage

Wonderland operates under a highly secure PropCo/OpCo real estate model. The property at 635 East Main Street is independently acquired and held by AlyCat's Media LLC. This provides Wonderland (All About Cannabis LLC) with a locked-in, long-term master lease of just $5,000 per month.

Phase 1: The Core Foundation

Our initial CapEx round activates the front and west sections of the building. This phase gets our doors open and cash flowing with the essential operations and main public zones: the Front Entry, ID Check, Manager Office, Utility Room, Retail Sales, two internal bathrooms, the secure Back-of-House (Vault & Breakroom), and the expansive GA Consumption Lounge.
Phase 1 & 2 Est. Cost: $750,000 (Fully Funded by Initial Ask)

Phase 2: Private Wings & Mad Hatter Dining Room

Built concurrently with Phase 1 using the initial capital raise, we will build out the eastern wing of the warehouse. The North East and South East rooms will be converted into exclusive, Private Members-Only wings (featuring free glass rentals and skip-the-line service). The former VIP Retail room will be transformed into The Mad Hatter Dining Room, hosting our high-margin, $420/seat immersive 2-hour dinner adventures.
Phase 1 & 2 Est. Cost: $750,000 (Fully Funded by Initial Ask)

Phase 3: The Wonderland Game Center

The final phase completes the 12,422 sq. ft. vision by converting the North room into Trinidad's premier cannabis-integrated game center. Bringing the "Puff & Play" concept to life, this expansion seamlessly connects to the consumption lounge, offering arcade cabinets, esports setups, and interactive gaming. This massively extends customer dwell time and increases average ticket sizes without the regulatory hurdles of overnight lodging.
Phase 3 Est. Cost: Funded internally via operating profits

*Note: The schematic below reflects the preliminary routing. Updated CAD blueprints reflecting the final East Lounge tables and the Phase 3 Game Center integration are currently in development.